Twitter is slowly gaining popularity among the college crowd; however, among companies, organizations and firms- it is booming! Check out this employer twitter account list that is constantly updated with job posts and company info from over 160 nationwide employers. In addition, the average age among twitter users is 31, more than likely making a lot of them professionals in their field for more than just a couple of years.
Keppie Careers shares these bits of insight about what Twitter can do for you...
- Afford access to other professionals in your field. When you follow industry leaders, you’ll know who spends time with them, what conferences they attend (and what they think of the speakers!), what they’re reading and what is on their minds. This is great information to leverage for your search.
- Provide exposure and credibility as well as personal and professional relationships when you connect to others in your industry.
- Offer you a venue to demonstrate your expertise and share information in quick, pithy bursts of wisdom. This is perfect if you don’t have the time or energy to create a blog.
So how can you use your twitter account to stand out?
- Put your brief "elevator speech" as your bio. Be professional and go beyond your hobbies to include career/academic aspirations.
- Use a professional looking profile picture.
- Have a custom background design that is professional but unique.
- Have a link to your online resume (sites like VisualCV and BriteTab can help).
- Follow industry, career advice and job search experts on Twitter.
- Use your status updates to RT, link, and interact with the employers in your industry as well as promote current projects you may be completing. You want to be viewed as someone “in the loop”.
- Be consistent on image throughout all your online platforms ( LinkedIn, Facebook, etc.)
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